Simplify Your Content Marketing
About Maggie Patterson
Content Strategy / Case Studies and Voice of Customer Programs / Blogging and Content Creation / Ghostwriting and Blog Posts/ Media Articles / Email Marketing
Small to Mid-Sized B2B Companies
Yes, that’s a bold statement and not particularly clever, but with 20 years of experience as a professional writer and content marketer, I’ve learned a few things about you as a small to mid-sized B2B company:
1. Your content marketing is likely way too complicated. Your team is pulled in so many different directions running many programs from lead gen to voice of the customer, so creating quality content that helps you meet business goals falls to the bottom of the list.
2. Clever is overrated. There’s a time and a place for being catchy, but clever should never be at the cost of clarity. Your audience needs to be able to digest your content in a matter of seconds, not minutes.
Here’s the truth about content marketing — it’s about creating trust and driving people to action. And that’s why you need a content marketing team that knows how to make that happen.
We work with small and mid-sized businesses to create content that gets results. Scoop Studios’ team of content marketing professionals is led by me — a Master Level content marketer (yes, that’s a real thing, and there’s only a handful of them in the world) — and content creators with experience across multiple industries from tech to real estate to tourism.
Scoop’s approach is to develop content in the sweet spot of personality and practicality so it connects with your audience and converts into action. Plus, we have a team of tech experts backing us up so we can easily get your campaigns or programs up and running online.
Ready for content marketing that produces results and takes you to the next level? Let’s talk.
Content Strategy / Case Studies and Voice of the Customer Programs / Blogging and Content Creation / Ghostwriting and Blog Posts/ Articles for Media Opportunities / Email Marketing
Copyblogger Master Level Content Marketer
Ottawa, Ontario, Canada